ICP

Stuff on ideal customer profile

ICP

Unlock a healthier pipeline with your anti-ICP

Jan 31, 2025

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8 min read

Unlock a healthier pipeline with your anti-ICP

Don't let the void take all of your deals

Gab Bujold

ICP

Jan 24, 2025

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9 min read

The cost of an unclear ideal customer profile (ICP)

And how to know if you have one

Gab Bujold